Miwana Renässans

Communication Platform

Together with Midsona, Adentity developed a new communication platform and relaunch of the Renässans product range, with the new brand Miwana Renässans.

The new communication platform brings out the advantages of soothing nasal congestion naturally. The baby and the mother, nose to nose, together symbolise the key message of Miwana Renässans: the natural choice for the whole family. The campaign was launched across Sweden during 2011 in health care centres, child welfare centres and in ads.